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Healing Stories: Persistence – Never give up! It took me 21 years to get this…

Healing Stories: Persistence – Never give up! It took me 21 years to get this…

In our current world instant gratification is everything. It seems that if we don’t get what we want out of love, a weight loss program, a financial goal, within a very short period of time many of us just give up. And it was not always like this. If we look back to even 50 years ago it seemed the people had a hell of a lot more persistence and determination than we do today.

Number one best-selling author, counselor, life coach and radio host David Essel has helped thousands of people over the last 27 years understand the power of persistence.

It’s not sexy.  It’s not what many people want to hear. But if we can hold onto the power of discipline, persistence, and dedication so many of our goals are achievable, it just might not be on the timeline we had hoped.

Below is a story that David shares, about one area of his career, that took him 21 years of dedication to accomplish. If you’re willing to fight for your goals you can achieve almost anything.

“As a kid I was a jock. An athlete. All the way through college. I was encouraged along the way to continue to follow the world of athletics, after my playing days were done, by becoming a professional in the world of health and fitness and then working with athletes in the world of mental fitness and sports psychology.

Around 1990 I hit a major block. I went into a deep depression that was partially caused by my addiction to alcohol and drugs.

And even though I was very successful in the world of motivation, health and everything that would be on the opposite side of alcohol and drugs, I had fallen into the trap of using substances to try to deal with the ups and downs in life instead of learning how to deal with the ups and downs of life.

It was during this year that I started to write about emotions. For some reason they came out in poems and other forms of free style writing.

A friend came to visit one day and while I was in the shower she started reading through one of my many folders filled with these writings about loss, addiction, fear, insecurity and more.

When I came out of the shower she was holding this folder and looked up at me with tears in her eyes. “David, this needs to become a book. These are not just your feelings. Everyone could benefit by reading this because we all go through this in various stages of life, the stress, you’re writing about in this book.”

Book? I wasn’t talented enough to write a book were the first thoughts that went through my mind.

But I continued to write. Within another couple of years I had over 300 writings that I minimized down to 150 of my best writings. I decided to find a publisher to see if I could make this a success.

Within a short period of time I found a small publisher in the Northeast that loved the book . They took it on. Just before the book was going to be published they went bankrupt. I got the manuscript back with a note saying sorry we wanted to help you but we just went out of business.

This was my introduction in the world of writing. Oh my Lord, I was devastated. But I persevered and found out about the world of self publishing and in 1996 my first book  “Phoenix Soul: One Man’s Search for Love & Inner Peace” was published.

I thought for sure it was going to be a number one bestseller. And while we did really well with sales we came nowhere near getting any national recognition like that.

We did get some huge endorsements from people like the actress Jenna Elfman, which obviously helped put me on the map as a writer, but it wasn’t what I had intended. I wanted a number one best-selling book.

I continued to write and release more books over the next 21 years. Every book I released, all nine of them, I envisioned to be a number one bestseller. I invested so much time, money and effort to no avail. The books coming out were doing OK with sales but none of them hitting the level I had envisioned 21 years earlier.

And this is the story of discipline, perseverance, persistence. It doesn’t guarantee that you’re going to be super successful but without these three attributes we don’t have a chance to change our lives or the lives of others around us.

And finally, after writing nine books and taking 20 years plus to get the nine books out, we hit a number one bestseller!

That book “Positive Thinking Will Never Change Your Life But This Book Will… The myth of positive thinking, the reality of success” took off and created the end result of all of my hard work, dreaming, discipline, persistence and more.

This is been such a huge lesson for me in life in general. I can be very impatient. How about you? With your weight loss? Money goals? Love goals? It’s so easy to be so damn impatient.

But the whole message of this story is to never give up. You never know when you’re going to run into that perfect individual for you for a long term relationship if that’s what you want. You never know when it comes to losing weight when you’re finally going to reach that space in life where you decide to give it your all. The same with sobriety.

I have found along the way that one of the greatest aids is to make sure you have accountability professionals, coaches, counselors, publicist, personal trainers, financial advisors… The list goes on and on.

Don’t try to achieve huge goals on your own. No one before us has basically done that. Almost everyone I’ve interviewed who has been super successful in life has had accountability partners and more to help them succeed when they feel like giving up. And was it worth it waiting 21 years to get a number one best-selling book? Hell yes! I wouldn’t believe I’d be saying that 21 years ago, but today I can tell you it’s been amazing.

The new people I’ve met, either readers of the book who emailed us, or even people like celebrity Jenny McCarthy. I never would’ve had a chance to meet and be on her show so many times without a number one best-selling book.

I want you to have the same attitude, persistence, perseverance and discipline. You are worth your goals. And if I can help you, email us through our website It’s never too late. Remember that. It’s never too late.”


Healing Stories: “My New Business Was Failing…And Then I Did This.”

Healing Stories: “My New Business Was Failing…And Then I Did This.”

Every year in the United States alone millions of people begin to follow the American dream. To own their own business.

For years statistics have told us that it takes anywhere from 3 to 5 years to create a successful business from scratch. But the percentage of businesses that make it big are small compared to the numbers that go under .

For the past 27 years, number one best-selling author, counselor, life coach and radio host David Essel has helped thousands of people to create successful businesses. He’s helped another thousand or more to resurrect their business when it was on the brink of failure.

The story that follows is one of those individuals David worked with, who had all the intentions in the world of creating a successful business, but was about to close it’s doors after only 30 days of being open.

” I remember the call as if it was yesterday. Someone, who I knew very closely, had opened a business with high expectations but 30 days into the business they were failing. Big time. He shared with me that he might have to close the doors. That he had taken an ad out in the local phone book, this is way before the Internet, and his phone was not ringing at all.

I asked him what other steps he had done regarding that working? Cold calls? Visiting other businesses?

His answer was really typical of a brand new business owner… “I think I told you, I took an ad out in the phonebook and I thought that’s all I would need to do.”

And this is what a lot of business owners, new business owners, do. They believe, only because they haven’t had the experience, that as long as they have ads out somewhere, local paper, nowadays we could say local ads on social media… That the business will just begin to grow.

I understand that mindset because 37 years ago when I opened my first business I had the same belief system. That if you do something good people should just come.

It’s not that easy… As we find out the longer we try to stay in business.

So I asked him if he was willing to work really hard for the next 90 days and that if he did what I recommended I thought he could probably pull his business out of the dumpster and get it heading full steam down hill where he could be successful for a very long period of time. The only catch was, I told him, he would have to do some things that were really uncomfortable.

Many times when people’s backs are against the wall we will eventually, hopefully, do things that we would rather not do on a daily basis to create great success.

He agreed. So I told him I wanted him to map out the various strip malls in his area. He had a brand new fax machine repair business and I wanted him to pull into a strip mall every day and walk into the doors of a minimal of 10 business as a starting point .

You could’ve heard a pin drop after I made that recommendation. LOL. Which is very very normal. Cold calling sucks. It’s hard. Because of the potential rejection, which can go up to 95%, most of us will do anything in the world other than cold call on businesses.

After the silence he said yes he would. And I told him that what I would do is when he got to the strip mall to call me and I would take him through a series of mental exercises to prepare him for what he was about to run into. Whether it was a buzz saw rejection, or someone with a smiling face, he had to have the same demeanor.

The first couple weeks of doing this was absolutely Hell he told me. But after that there was a shift in his perspective. And this is normal of anytime we try to do something new. When we are going to face rejection 95% of the time, who the hell wants to do that?

But he did it anyway. And eventually, after one year in business, he was seeing and reaping the benefits of his hard work.

24 years later, I am proud to say that my brother, Terry Essel, has created an incredibly successful office machine and toner business. He never gave up. He did the uncomfortable. Driving into a new strip mall every day, going to do 10 to 12 businesses every day, was the only way to save his business and he did it.

His business, called, has saved people up to 60% off of toners for everything from home office equipment to large multi function machines in major corporations for people from all over the world.

His contract with large hospitals and more has allowed him to create the life he’s always wanted to create. He has time to enjoy life while continuing to grow the business.

I am so proud of him because he’s an example of what I’ve been teaching for over 27 years. That if you want great success with your attitude, money, body, recovery, or relationships you’ve got to work your butt off. Positive thinking will never do it alone. He is the perfect example of someone who was willing to dive into the fire, to create a successful business that he’s always wanted.

If I can help you, contact me at and we will work together to take your business to the next level.”

Healing Stories: Inspiring – From Scrubbing Toilets to Living in a $2 Million Condominium

Healing Stories: From Scrubbing Toilets to Living in a $2 Million Condominium


So many people complain that life isn’t fair. That it shouldn’t be this hard. That money should come easier… Or losing weight… Or finding their soulmate.

While other people do what they need to do to create the life they want.

Number one best-selling author, counselor, life coach and radio host David Essel has had a chance to interview and to meet the most inspiring people from all over the world who have created the absolute dream life they’ve always wanted.

One of those people, who David is going to share today in his story, is an example of perseverance, persistence, attitude and more.

You can do the same. If you’re willing to do the hard work, the work that most of us push aside, in the hopes of a miracle. Winning the lottery. Or having your soulmate come to the front door delivering your pizza. Let’s get real. And learn from David’s experiences with a woman who he will never forget meeting.

” A number of years ago I was blessed to meet a woman who I had no idea had accomplished so much, with such meager beginning’s.

As I walked down the beach we started chatting and the conversation turned in a direction that literally blew my mind.

It started out with small talk. It’s a beautiful day. How long have you lived here. What do you do for a living. Just the normal things that you talk about when you meet a stranger for the first time.

But then, from out of the blue, the conversation turned amazing. I was about to find out that this young woman was raised in eastern Europe with very little money, encouragement, and hopes for a better life.

Her family lived in a one room house. Siblings, mom and dad, and grandma and grandpa altogether. For Christmas the big gift that everyone received was their own individual bar of soap.

Please read the above statement. Think about it. The greatest gift to the world that these people had at that time was to have their own individual bar of soap. Are you still going to complain about your life right now?

As our conversation continued, it got even more intense. Because she was living under such oppression, her and her boyfriend decided to pay a smuggler to get them out of their country to one where there was more opportunity.

Unfortunately, this smuggler took their money, brought them halfway and then disappeared. They were on their own.

The next thing they knew, when they finally did reach the initial destination, is that there were no more jobs there than the country they left. They were screwed.

Through the grace of God, or maybe a miracle, they ended up meeting people that said they could actually get them to the United States. But once they got there, and this is legally, they would have to work menial jobs regardless of the fact that they were skilled craftsmen or teachers.

Upon arriving here her first job was scrubbing toilets at a low end motel. She knew there was more to life but there was no one that would hire her because she did not even know English.

She started to learn English and learned enough of it that she got a waitress job at a diner which was a huge jump up the career ladder.

One day in the newspaper she saw a big ad that said “Live the American dream. Become a real estate agent.”

She saved, and saved, and saved all of her tips from the restaurant, and went to the first class to become a real estate agent and live the American dream. She walked up to the instructor and put an envelope filled with $291 bills. Her entire life savings, and in broken English told him that she wanted to become a real estate agent.

He said that he was sorry but because she barely spoke English and could not write anything in English that she would never be able to pass the test.

She begged, and begged, and begged some more until the instructor finally said OK I will stay after every class and help you learn English, but I still don’t think you have a chance in hell of passing this test.

She woke up every morning at 3 o’clock, took the bus to be at the small diner that she worked at by 4 AM, and then went to the class from six until 10 PM every night. The next day? The same routine. She was determined.

She studied. She practiced her English. She practiced reading. She was the hardest working student this guy had ever seen. And when she took the real estate exam, she passed with flying colors on the very first attempt!

From there she continued to save money. She found a mentor, an older real estate agent that was about to retire, and did everything this woman said. In the beginning she was simply a runner. She would run to peoples homes with contracts to sign. She would run to houses to drop off an extra set of keys. And eventually the woman trusted her enough to give her more responsibility in learning how to list and sell homes.

Here I am, walking down the beach, talking to this amazing success story and having no idea what she went through to get to the place that she was. As we passed her condo, she pointed up to the floor that she was directly beachfront, and I knew right then and there it was at least a $2 million condominium.

Her attitude was amazing. Her faith was incredible. Even though she had gone through many many struggles after becoming a real estate agent not one day went by that she wasn’t learning more about the world of motivation, inspiration, and the power of filling her brain with positive thoughts, and that, combined with her incredible work ethic, brought her the American dream.

Read the above story many times. Don’t leave anything out. Then look in the mirror. If you say you want a great body, more money, a better relationship. Are you willing to get off your butt and work as hard as this young lady did with all of the odds in the world stack against her?

Unfortunately, so many Americans are lazy as hell. We want it all but we don’t want to do the work.

If you need help, with determination, passion, drive, contact me. For 37 years I have help millions of people to create the life of their dreams. By sharing stories like the one above. Now it’s your turn, to do what you’d rather not do to create the life you’ve always wanted.”